Ping and Easybell

This branding project for Easybell introduces "Ping," a friendly and approachable mascot who serves as both a brand ambassador and a helpful guide for customers. Ping’s appearance is rooted in the dot from Easybell’s logo, reflecting the company’s values of simplicity, reliability, and professionalism. The vibrant yellow and blue color scheme differentiates services for business clients and partners, reinforcing Easybell’s modern, customer-focused identity.